In 2013, Optimized Care Media began providing social media management in the healthcare industry, bridging the communication gap between providers and patients. By 2015, the company expanded, and now meets the digital marketing needs of any small business. From ideas, all the way to implementation, this is a one-stop shop. In particular, Whitney and Pesa are noted for their in depth knowledge of social media marketing, and their aggressive, results-driven SEO expertise.